Europe鈥檚 governments have been throwing bloody haunches to contractors to get them through the famine, says Michael Glackin, but soon they鈥檙e going to be hunting on their own

Big business is seldom a cheerleader for big government, but over the past two years Europe鈥檚 biggest contractors have had a lot to thank the state for.  

Government 鈥渟timulus packages鈥 intended to prop up demand in their national economies have been the single biggest factor in keeping construction companies in the black as the global recession tightened its grip.  

Speaking in August, Martin Bouygues, the chairman and chief executive of Europe鈥檚 second biggest contractor, said: 鈥淭he effect of the stimulus package voted by the Obama administration is already being felt. We have been feeling these effects as early as the second quarter 2009, not just in terms of calls for bids but also in actual business, actual deals.鈥 And six weeks ago, Herbert L眉tkestratk枚tter, the chief executive of Hochtief, Europ鈥檚 third largest contractor, said he expected economic stimulus programmes to make a 鈥渟ignificant impact鈥 during 2010. 

The dissenting voice among the largest firms belonged to Xavier Huillard, chairman and chief executive of Vinci, Europe鈥檚 largest contractor. He expressed the opinion a few months ago that stimulus packages were unlikely to prevent further deterioration in Europe鈥檚 construction sector in 2010.

Huillard does have evidence to back up his opinion: margins at Europe鈥檚 biggest contractors have taken a hammering in the past year, and most majors are expecting to post flat profits for 2009. For example, the construction division at Vinci accounted for 47% of the group鈥檚 revenues in 2008, but contributed 32% of its profits. This is largely attributable to the decline in private sector work and the desire of governments with reduced tax revenues to get better value for their money.

 

It is also worth pointing out that the kind of infrastructure contracts at the heart of stimulus programmes 鈥 roads, bridges and other infrastructure 鈥 are still largely let through competitive tendering, particularly in the US market, which usually results in slimmer margins for the winning firm. 鈥淚nfrastructure projects are structured that way in the US,鈥 says Andrew McNaughton, Balfour Beatty鈥檚 chief operating officer. 鈥淭hat鈥檚 the environment they work in there.鈥 He added that Balfour avoids cut-throat bidding contests: 鈥淲e don鈥檛 entertain lower bids as a way of doing things.鈥 

There have also been concerns among Europe鈥檚 giants that the stimulus packages in Europe are taking too long to become shovel-ready compared with Barack Obama鈥檚 three-year, $140bn (拢87bn) programme. 鈥淭he stimulus programme has been much more visible in the US,鈥 says Andy Brown, an analyst with stockbroker Panmure Gordon. 鈥淚t鈥檚 been slower to come through in Europe.鈥

But most of Europe鈥檚 large contractors expect to receive a boost from government spending this year. 鈥淲ithin Europe, approvals for expenditure started to come through at the end of last year so we should see a benefit in 2010,鈥 says McNaughton.

The German system

In Germany, Europe鈥檚 largest economy, thousands of SMEs have taken advantage of an initiative aimed at providing work for them while making Germany鈥檚 homes more energy efficient.

鈥淭he stimulus packages are the single biggest factor in keeping Germany鈥檚 construction sector going,鈥 insists Heinrich Weitz, market analyst at the German contractors association Hauptverband der Deutschen Bauindustrie. 鈥淥verall the industry declined 4% last year but without increased government spending on infrastructure and energy-efficiency programmes, the decline would have been much worse. But it is businesses with 20 or fewer employees that have been the biggest beneficiaries.鈥 

Over the past two years the German government has provided about 鈧8bn (拢7.2bn) a year to offset the cost of installing energy-efficient windows, doors, heating systems and roof and wall insulation. The move resulted in the installation of about 鈧17bn (拢15.3bn) worth of energy-efficient products last year. 鈥淭hanks to government incentives, making homes energy efficient has now become a core market for small builders. This kind of work accounts for two-thirds of turnover for many smaller firms,鈥 says Weitz.

 

Who came where?

Looking at the Top 200 contractors and housebuilders league tables (pages 36-41), which are based on financial results from 2008, it is a case of the usual suspects, with Paris-based Vinci once again in pole position, posting a bumper 鈧33bn worth of work, up more than 10% on 2007. Vinci鈥檚 cross town rival, Bouygues, once again took the second slot.  

Balfour Beatty fell out of the top 10, and British firms overall made a slightly poorer showing than in 2007 accounting for 26 of the top 100, including housebuilders, as opposed to 29 in 2007.

Despite the parlous state of the Spanish economy, Spain鈥檚 contractors once again occupy three of the top 10 slots. Christine Le Forestier, economics official at the European Construction Industry Federation, says the continuing strength of Spanish contractors is the result of their success in overseas markets and diversification into energy and other infrastructure services. 鈥淢ost top Spanish contractors make more than 50% of their turnover from their international markets and other activities 鈥 that is why the domestic crisis did not hit them too strongly,鈥 she says.

Spain鈥檚 largest contractor, Actividades de Constructi贸n y Servicios (ACS), is run by Florentino P茅rez, Real Madrid鈥檚 flamboyant president, who is best known as the man who brought David Beckham and more recently Cristiano Ronaldo to Spain. The firm continues to benefit from infrastructure work in Spain but has rapidly increased its overseas footprint in recent years. In 2003 international work represented 14% of ACS鈥 turnover. Today it accounts for 27%.

 

ACS also holds a large stake in Hochtief and speculation is rife that it will launch a bid for its larger rival this year. Hochtief鈥檚 share price improved during 2009 but remains almost half its value at the beginning of 2008. 

Looking ahead, China looks set to continue to be a big market for Europe鈥檚 largest contractors, with Balfour鈥檚 McNaughton singling out Hong Kong as a target market. He adds that firms may encounter more competition in Asia as domestic contractors return home from the slowing Middle East market.

And despite the raft of obituaries about the Gulf economies, continuing population growth in the Middle East and the region鈥檚 need for infrastructure are likely to continue to attract contractors鈥 interest. 鈥淭he Middle East isn鈥檛 dead,鈥 says McNaughton. 鈥淲e鈥檙e still winning work in Dubai and the wider region looks good in the medium term.鈥

Panmure鈥檚 Brown adds: 鈥淒ubai clearly has issues, but in terms of energy-backed states, Qatar and Oman still need to invest in infrastructure, and Saudi Arabia has huge potential, although it鈥檚 probably a few years away from being a big market for contractors.鈥 

 But in all markets, the focus of work will remain fixed on government infrastructure spending, and with that comes a huge caveat. 鈥淭he action of governments in the past year has left massive deficits and that has raised the question of how much longer this kind of spending can continue,鈥 says Brown. 鈥淭here鈥檒l be an election in June at the latest and we won鈥檛 know until then how future spending will be addressed.鈥

Surviving 2009 - and clawing back in 2010

Balfour Beatty Balfour Beatty chief operating officer Andrew McNaughton credits his firm鈥檚 success over the past two years to a combination of its diversification strategy and its cost-cutting drive.鈥淥ur response has been twofold. Two or three years ago, before the financial crisis, we started to diversify our business model. Back then, 80% of our business was in the UK, now it鈥檚 just 55%. If we hadn鈥檛 diversified in the way we have, the recession would have been difficult for us.鈥淲e鈥檝e also had to respond directly to the recession by taking costs down through restructuring. We鈥檝e brought our M&E businesses together and combined our rail businesses to reduce costs. 鈥淎s for 2010, the US stimulus in infrastructure will be much more evident this year. In addition, US federal spending, which includes military facilities and federal buildings, will also give us good workloads. Canada is also increasing its infrastructure spending. 鈥淓lsewhere, Hong Kong is phenomenal at the moment. We鈥檙e seeing major awards coming through there in rail and mass transit.鈥ACS ACS has not simply ridden out the recession, it has managed to expand rapidly during the past two years, and has returned the highest profit of any European contractor: 鈧1.8bn on turnover of 鈧16bn. Compare that with Vinci, the firm that came second: it made 鈧1.5bn on turnover of 鈧34bn. The word is that the Madrid-based group is about to launch a takeover of German giant Hochtief, of which it already owns almost 30%. Like Balfour, it has diversified its revenue streams and expanded into overseas markets.鈥淪ustainable growth is based on four essential points,鈥 an ACS spokesperson says. 鈥淵ou must have internationalisation, profitable diversification, sustainable cash generation and a strict investment plan.鈥 ACS is working to make international development close to 50% of its exposure by 2012 鈥 working in North America, Europe, north Africa and Latin America. It has an equally diverse investment strategy. In addition to its holding in Hochtief, ACS owns 12% of energy and utility giant Iberdrola and 25% of infrastructure concessions group Abertis.BAM Royal Dutch Bam has been able to reduce partially its exposure to the recession through its spread of activities in its five main European bases, Belgium, Germany, Ireland, the Netherlands and the UK.  鈥淗aving a good spread reduces our exposure to particular difficulties in any one market,鈥 says a spokesperson for the group. 鈥淲orking in different segments of the construction and property sectors and in different countries offers us a way to withstand negative developments. Some sectors 鈥 Dutch civil engineering and German building, for example 鈥 have been less hit by the recession than others.鈥   In common with other contractors, Royal Dutch Bam has suffered severe property losses, particularly in the Netherlands and Ireland. But the group鈥檚 infrastructure business has seen 鈥渟trong demand鈥 in Belgium, Germany, the UK and the Netherlands. The spokesperson adds: 鈥淚n terms of the next couple of years, reinforcing Bam鈥檚 presence in all the home markets is the highest priority. The aim for 2012 is to achieve a pre-tax profit of 4% on approximately 鈧9bn in turnover.鈥

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