Martin Kelly takes up reins at North Yorkshire company Embrace Steel
A former Severfield director has joined North Yorkshire steel firm Embrace Steel as its group chief executive.
The Richmond firm said the arrival of Severfield鈥檚 former strategic business development director Martin Kelly would 鈥渦sher in a new phase of growth鈥� at the business.
Kelly left Severfield in 2019 after five years having been a director at KPMG;s construction and infrastructure business for seven years. He has spent the past four years working as a consultant.
In its last set of accounts, the firm, whose businesses include Hambleton Steel and Shufflebottom, posted a turnover of 拢26m with a pre-tax profit of 拢1m for the year to December 2023.
Embrace said the appointment completes the leadership team at the business following the arrival of Ross McAdam from a consultant as its new CFO in January and Matt Gibson, former Hambleton鈥檚 former finance boss, as COO who joined the business last year.
Kelly said: 鈥淚鈥檓 confident that Embrace will become a major player in the UK steel industry and I look forward to helping the business realise this ambition.
鈥淲e have two exciting and complimentary businesses within our existing portfolio and I look forward to sharing my extensive experience of working across the Construction Industry and related sectors to help unlock significant value opportunities for the businesses.鈥�
The firm, which employs around 160 people, said its 2024 results will show an income of 拢40m with the firm鈥檚 long-term target being 拢100m. As well as North Yorkshire, it has a base in South Wales.
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