黑洞社区

To the uninitiated, 鈥渉ealth, wellbeing and productivity鈥� might sound like an alternate title for the 鈥渕ind, body, spirit鈥� section of Waterstones. Don鈥檛 be fooled: it鈥檚 an emphatically evidence-based discipline, with a watertight business case that makes low-energy construction look practically New Age in comparison.

There鈥檚 nothing new about the idea that buildings can affect occupants鈥� health - sick building syndrome has been discussed since the eighties, and there are already regulations to ensure reasonable indoor air quality on aspects such as ventilation and toxic chemicals. But over the last couple of decades, a growing body of evidence has shown that the design of building can have a far more subtle impact on the overall wellbeing of those who use it. Studies have found that hospital patients with views of nature healed more quickly, that office workers with a window seat sleep an average of 46 minutes longer per night and that doubling the supply of outdoor air to an office reduces short-term sick leave by 35%.

Not everybody cares about carbon and energy, but who鈥檚 against health and wellbeing? Who doesn鈥檛 want to be seen to be pushing that agenda?

Richard Francis, The Monomoy Company

Last year, the World Green 黑洞社区 Council brought all of this together in a landmark publication, 鈥淗ealth, Wellbeing & Productivity in Offices, the next chapter for green building鈥�. It presented evidence on a range of factors including air quality, lighting and thermal comfort, but also layout, the look and feel of a space, and contact with nature. It then proposed a framework that organisations could use to analyse how their own premises were affecting their staff. It was an instant hit, backed by JLL, Lend Lease and Skanska, and enthusiastically embraced by industry clients including British Land, Tishman Speyer, Stanhope, Grosvenor, Sky TV and Marks and Spencer.

Perhaps that鈥檚 not surprising given that wellbeing is a much more attractive message than the abstinence typically preached by the green movement. And in contrast to climate change, it鈥檚 something that individual organisations can actually do something about. 鈥淲hen you鈥檙e talking about health and wellbeing, it鈥檚 almost immediately positive because you don鈥檛 have to spend that much to get better results,鈥� says Richard Francis, principal of The Monomoy Company. 鈥淎lso, not everybody cares about carbon and energy, but who鈥檚 against health and wellbeing? Who doesn鈥檛 want to be seen to be pushing that agenda?鈥�

Good for business

So far, there鈥檚 been a lot of talk about sustainability鈥檚 鈥渢riple bottom line鈥� but action has been overwhelmingly focused on the environment. Health, wellbeing and productivity shifts the balance towards the social and - compellingly - the economic too. Wellbeing is about much more than physical health, stresses Francis. 鈥淭hat鈥檚 part of it, but it鈥檚 not sufficient. Wellbeing is a step beyond - it鈥檚 feeling mentally engaged, inspired, having a sense that your employer is looking out for you.鈥�

Apart from the sense of wellbeing that an employer gets from doing the right thing, there鈥檚 also a very strong business case for it. A frequently cited statistic is that energy bills account for about 1% of a business鈥� operating costs, while costs associated with staff make up 90%. It鈥檚 easy to see the impact that even a slight drop in absentee rates or employee turnover could have on profits.

If building occupiers have much to gain, owners and investors have even more to lose. Tenants can argue for lower rent if a building consumes a lot of energy - what if it could be shown to reduce employee performance? 鈥淔ive years ago, most people didn鈥檛 know about the energy performance of buildings but now it affects their value. With wellbeing, the numbers are so much more significant to an organisation. This used to be at the bottom of the list for due diligence, but it鈥檚 increasingly making its way up.鈥�

Wellbeing is likely to be market driven, believes John Alker, co-author of the report and director of policy and communications at the UK Green 黑洞社区 Council. But without more detailed research, there鈥檚 a danger that it could be reduced to a mere marketing tagline. 鈥淭hese are complex issues, so we need to be careful not to boil it down too much - you can have wellbeing but not be particularly productive, and you can be productive for short periods of time without being healthy. Without robust evidence, we won鈥檛 have the ability to prove whether a building is genuinely good for people鈥檚 wellbeing and what is good performance in relation to other buildings.鈥� This is the next step for the UK Green 黑洞社区 Council, expected to be the subject of an announcement at Ecobuild.

In fact, companies have everything they need to at least begin analysing the impact of their building on performance: the building鈥檚 complaints log, HR data on sickness or absence, and financial data on the performance of teams in different offices. 鈥淭his is information which every organisation already has, or could easily get,鈥� says Francis.

Robust evidence

Getting a true picture of wellbeing means using more qualitative data too, typically from staff surveys. 鈥淵ou can tap into attitudes which aren鈥檛 necessarily going to show up at all, or only show up down the line when they get much worse. People say things like 鈥業 find the office uninspiring鈥�. We might ask 鈥榓re you proud to bring visitors to the office?鈥� or 鈥榙o you think the office reflects the corporate values?鈥� - you鈥檙e never going to find the answers by looking at air quality.鈥�

Elina Grigoriou is design director of Grigoriou Interiors and founder of the not-for-profit Feeling Good Foundation, set up to promote research on wellbeing in the built environment. She is researching a book that aims to provide a reasoned basis for design decisions on wellbeing: 鈥淭here is no 鈥榖est鈥� interior, it depends on the user. The ultimate target is to create a harmony between the occupant and the space.鈥� So is it a science or an art? 鈥淭here is an explanation behind using a particular colour or a piece of furniture, and people are beginning to realise that interior design is not just about having a bit of fun with colour.鈥�

As the industry amasses data and case studies, Grigoriou believes it will become possible to be more exact about how design contributes to wellbeing. 鈥淲e can鈥檛 yet say that using five curved shapes and two angular ones gives you this level of productivity, but I like to think we鈥檒l be there in five years.鈥�

People are beginning to realise that interior design is not just about having a bit of fun with colour

Elina Grigoriou, Grigoriou Interiors

The real past masters at this kind of analysis are of course retailers, and they鈥檝e also spotted the opportunity. Leading the pack is M&S, under its Plan A sustainability strategy. Last June, it committed to carry out a study into the 鈥渉ealth, wellbeing and associated commercial benefits of sustainable retail buildings鈥� and apply the lessons by 2016. The impetus came from a post-occupancy evaluation of its Cheshire Oaks eco-store, which revealed that it was not only outperforming its environmental targets but that customer and staff satisfaction, and sales, had risen.

鈥淲e realised that we were probably underestimating the total business case for sustainable building, and that we should take health, wellbeing and productivity into account,鈥� says Zoe Young, Property Plan A project manager at M&S. 鈥淚f we can prove the hypothesis, we can go to the decision-makers and say not only is a building going to be X% more efficient and cost less to run, but it鈥檚 going to be X% more profitable because of the design. We want to use that to influence the retrofit of existing shops and the design of new shops across the world.鈥�

Retailers already compile masses of data that could feed into this, she adds, from footfall surveys and CCTV to loyalty card schemes and customer feedback. M&S hopes to collaborate with other organisations on the research, and will reveal more about the plans at Ecobuild.

A wake-up call

There is not necessarily a perfect correlation between a lower energy building and one that improves wellbeing. There are some easy wins: more daylight means less artificial light, and comfortable occupants don鈥檛 tend to override carefully chosen setpoints or light settings. A building people enjoy being in is also less likely to be knocked down before the end of its design life. But there could also be perverse outcomes: if the business case for the comfort of employees is so powerful, what鈥檚 to stop employers racking up massive energy bills to create the perfect, most profitable, working environment? 鈥淲e can鈥檛 have a conversation about this in isolation from sustainability,鈥� says Alker. 鈥淭he challenge is how you meet both objectives at the same time.鈥� He points out that the WELL 黑洞社区 standard, developed in the US, is designed to be compatible with existing sustainability rating tools.

Wellbeing potentially goes much further than current standards. On walking into a WELL-certified building, the first thing you鈥檇 notice would probably be the lighting - not just more daylight, but better quality artificial lighting that changes throughout the day to match humans鈥� circadian rhythms, says Ann Marie Aguilar, associate director of Arup Associates, who is a provisional WELL accredited professional. 鈥淭he air quality would feel different, there would be much greater availability of fresh water and really good quality food. There would be much more focus on the individual and a more ergonomic environment.鈥�

Her colleague Mallory Taub adds: 鈥淧rinciples that might have been standard practice for hospitals, on ventilation and water filtration, are becoming business as usual. Product suppliers already have to notify users about the amount of recycled content, and there will be a further dive into the chemical components of products. It鈥檚 a wake-up call on a whole other level.鈥�

But if productivity provides an economic rationale for all this, it can鈥檛 be the only driver, she says: 鈥淲e don鈥檛 want it to be about just trying to get more productive people in the big machine. It鈥檚 got to be broader than that, giving people a sense of general wellbeing, the opportunity to be the best they can be.鈥�