Greg Morris kicks over a sandcastle sculpting website …

So you’ve been inspired by ºÚ¶´ÉçÇø’s sandcastle competition (page 34) to don your finest windcheater and head for the beach. But how do you decide which tools suit your particular sculpting technique? And is there a sandcastle instructor in the locality? With answers to these questions and so much more, here’s www.sandcastlecentral.com …

Webmaster’s verdict

This site is very retro, and has a few lessons for any smaller enterprise looking to set up a website. There's a lack of consistency in colour, navigation and layout, and in most cases the default font has been applied. The designer has slapped its name all over (you'’ve paid for a marketing tool, not a business card for your designer). Considering the theme is a visual one, the site’s graphics are pretty lacklustre. This is basically everything you want to avoid when building a website (if not a sandcastle …)

Vital statistics

1,176,865th most popular site on the internet globally, as ranked by web information company Alexa.

Google ranking 5/10
This ranking indicates how important it is to other sites that link to it

Inbound links
Google: 76 Yahoo: 1,390
This shows how many pages Yahoo and Google say link to the site

Indexed pages
Google: 549 Yahoo: 855
This shows how many pages on the site have been recorded by Google and Yahoo.

Postscript

Greg Morris is an online supervisor at www.building.co.uk