The fashion guru, housing designer and all-round renaissance man loves to use the internet to buy northern soul and pick up artefacts for his museum, but reckons you still can鈥檛 beat a bit of fresh air

What鈥檚 your favourite bookmark?

It would have to be Sustrans, a civil engineering charity of which I鈥檓 a patron, that designs and builds routes for cyclists, walkers and people with disabilities. It鈥檚 doing a fantastic job in promoting sustainable transport and now it has won the People鈥檚 50 Million lottery grant, it鈥檚 on a roll. Clearly its values are fully supported by the public 鈥� the public aren鈥檛 daft.

What do you buy online?

I collect lots of stuff for a museum that I part own, the Land of Lost Content, the world鈥檚 major physical and online museum of British cultural artefacts. And I collect old soul, northern soul, and seventies and eighties dance music. I buy stuff every day.

The last book I bought online was Private Residential Complexes by Sergi Costa, for research into all the affordable housing that I鈥檓 involved in 鈥� I just ordered it five minutes ago from Amazon.

Social networking: Facebook or face to face?

I鈥檓 a garden or park man 鈥� best place for families.

What鈥檚 in your digital holster?

Nokia e61i, a Vodaphone data card, a Canon Ixus and a Sony Vaio.

What have you downloaded recently?

This is England 鈥� great British low-budget cinema (pictured). I watched it with my older kids.

As for music, I download anything by LeRoy Hutson or Gil Scott Heron. My all-time favourite uplifting song is I Love Music by the 0鈥橨ays.

Twitter, blog or scented letter?

I鈥檓 a blogger 鈥� see 鈥淲ayne鈥檚 mouthings鈥� at hemingwaydesign.co.uk formy thoughts on everything from prison-like new housing to spam.

And games: Grand Theft Auto or great outdoors?

Proper sport! None of that virtual rubbish. Fresh air, teams, running about 鈥� can鈥檛 beat it.

Postscript

Wayne Hemingway is the co-founder of fashion label Red or Dead and has just designed the Roadrunner folding bicycle